7 Techniques for More Effective Brainstorming

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” —Walt Disney Does brainstorming ever feel like a total waste of time? You believe it's necessary to get your team's input on a topic, but the session usually just turns into a few … Continue reading 7 Techniques for More Effective Brainstorming

Advertisements

How data-driven marketing helps you act when the time is right

Know your audience. It’s the first rule of marketing, and it's still as important as ever. But to succeed in today’s age of assistance—when empowered consumers expect experiences designed exactly for their needs—you also have to get the timing right. New research from Bain & Company in partnership with Google reveals how brands who show up with the … Continue reading How data-driven marketing helps you act when the time is right

9 Ways to Increase Facebook Engagement

Have you noticed your Facebook engagement has been on a downward spiral lately? There’s no need to panic. Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems. The short of it? Facebook is asking brands to rethink how they earn likes, comments and shares on their posts. For … Continue reading 9 Ways to Increase Facebook Engagement

Top 2 Box versus Top 3 Box

In a research, many of our closed-in questions use 5-point scales, such as: Satisfaction scales – Extremely Satisfied, Very Satisfied, Somewhat Satisfied, Not Very Satisfied, Not At All Satisfied Agreement scales – Strong Agree, Agree, Neither Agree Nor Disagree, Disagree, Strongly Disagree Judgment scales – Excellent, Very Good, Good, Fair, Poor and others along similar … Continue reading Top 2 Box versus Top 3 Box

Is verifying the employee’s background important

Is verifying the employee’s background important Background record checks should always be done on anybody that is being considered for a career. Background confirmation should always be a fundamental element of a job candidate selection procedure. Employers often receive several job applications for any given job. They need to find the one that is not … Continue reading Is verifying the employee’s background important

Scientists Say We Should Only Work Four Days a Week

Scientists Say We Should Only Work Four Days a Week Have you ever thought that the more you work, the more tasks you’ll get done? Unfortunately, this is just an illusion that most people believe in. Today more and more people work 50, 60, and even 70 hours a week, turning their desks into second homes. However, multiple experiments done by K. Anders Ericsson, … Continue reading Scientists Say We Should Only Work Four Days a Week

The Best Way to Terminate an Employee-The Pink Slip

The Best Way to Terminate an Employee-The Pink Slip Termination discussions are never too easy, but when there are poor performers in your firm you are forced to take any action to save your venerable time and cost of holding on to poor employees. One can never find a pleasant way to terminate an employee.  … Continue reading The Best Way to Terminate an Employee-The Pink Slip